Behind The Scenes of Creating Blog Content
Have you ever wondered what goes into creating blog content? Sure – it looks easy. After all, if we are doing our job right, it is supposed to look effortless to some extent. You see the photos of the pretty outfits and the delicious food. But trust me – it’s not always glamorous, particularly right now at nine months pregnant.
For instance, while you see one or two pretty photos of an outfit on Instagram or here on the site, there has been a lot of behind the scenes effort to make those happen. You see, a lot of thought and planning goes into creating that content. As an example, here are five things we have to consider in advance of our photoshoots…
5 Considerations on Blog Photoshoot Days
1. What are our objectives for the day?
Are we shooting all outfits / fashion content? Or are we photographing content for a Houston city guide? Or are we focusing on product photos? Rather, perhaps the day is a mixture of all of these.
2. What location coordinates best with the outfit?
For fashion shoots, we like to think through carefully what location works best. We look not only for a color match, but also a match in general mood, vibe, and message we want to communicate.
3. When is the light good at that location?
As you probably know, we love using colorful walls and murals as our backdrops. In fact, we have curated a guide to almost 70 of Houston’s best colorful walls.
Now, these walls are located all over Houston and face every direction imaginable. So, we have to consider lighting and what time of day is best for shooting.
Harsh sunlight is not conducive to good photos. Indeed, direct sunlight tends to cast harsh shadows on the subject. So, often times, we have to shoot early in the morning or later in the evening during the “golden hour.”
4. What other obstacles or impediments do we need to keep in mind?
Is the photoshoot location on a busy street? Might there be traffic or parked cars interfering with our shoot? Are there safety considerations to keep in mind?
5. What can we do to be most efficient?
Of course, we are all busy these days, right? But we have some extenuating circumstances on our team these days.
As you know, I’m nine months pregnant, so my energy and stamina are waning.
Plus, photographer Maritere lives 20+ miles away from me and she has four young sons to care for.
So, needless to say, we need to be smart with our time!
We do that by planning in advance, communicating openly, and utilizing any tools that can help be more efficient.
Utilizing Uber to Maximize Our Productivity
One tool that we often use to travel around our big city of Houston is Uber. Undoubtedly, Houston is a big city that is very spread out geographically. And often times, we are journeying back and forth across the big city several times during the day.
Utilizing Uber takes one thing off my plate. I don’t have to worry about navigating traffic. Rather, I can focus on the tasks at hand while I’m driven around town in a safe and friendly way.
Plus, did you know that Uber has an awesome feature for sharing your Estimated Time of Arrival (ETA) and trip status with others? With just a simple swipe up on the Uber app screen, you can share your status with someone. That someone will receive a simple text that you’d like to share your trip details.
It really is a great feature! So simple to use, yet so helpful. Indeed, Photographer Maritere and I utilize this feature often to coordinate plans as we meet up around Houston!