If you’ve been reading Wear + Where + Well for any length of time at all, you have probably gathered that one of my passions is introducing you to emerging designers. Actually, I don’t necessarily like using the term “emerging” as that makes them sound new to designing. In fact, some of these designers have been honing their craft for years. Nevertheless, I love highlighting designers who are perhaps lesser known on the whole, but yet are churning out unique, high quality designs.

With that in mind, let me introduce you to the MSGM.

Designed by 38-year old Italian Massimo Giorgetti and launched in 2009, the label has become a fashion insider favorite. Massimo has a unique knack for mixing traditional Italian craftsmanship with fresh ideas inspired by contemporary art and music – which is quite fitting, as he was a DJ before becoming a designer. Mixing and matching old and new seamlessly, Massimo has created a line full of surprises. I am really drawn to his innovative silhouettes, bold colors, and unexpected textures. At the same time, the pieces are extremely wearable.

You might recall that I wore this MSGM star-print dress on day 1 of New York Fashion Week last month. During fashion month, I also really enjoyed seeing blogger Shea Marie and her friend and singer Caroline Vreeland both wearing MSGM on the streets during Milan Fashion Week, as seen here via Getty Images. Even Lady Gaga was recently spotted wearing MSGM.

If I haven’t already sold you on the merits of MSGM, you should also know that just this past spring iconic Italian design house Emilio Pucci named Massimo as creative director. His first collection for Pucci (spring/summer 2016) was shown in Milan just last month. You can view that collection here.

Top MSGM Picks for Fall

I adore how even his fall collection incorporates bold color, texture, and print. Browse our top 20 picks below.

Details of My Look


Had you heard of MSGM before? I’d love to hear your thoughts on the bold designs!

I’ll be back with a special edition of Tuesday Shoesday tomorrow. Have a great day!


Photos by Justin James Photography


  1. Maggie says:

    I’ve never heard of this brand before but I’ll have to check them out! Everything looks so fun and whimsical.

    1. Carrie says:

      Thanks, Maggie! Definitely do check them out. Many of their pieces remain at “reasonable” price points (for designer goods), given the quality and design and craftsmanship.

  2. Ally says:

    These photos are fabulous. What a great spot! And those boots look great on you! 🙂

    Xo Ally

    1. Carrie says:

      Thanks, Ally! You need to come take photos by this wall. 🙂

  3. It’s such a lovely and beautiful post! I’d like to say that I’ve been reading your blog for some time and I like your style of writing and the posts that you shares with us! Great job!

    Diana Cloudlet

    1. Carrie says:

      Diana – that is such a nice thing to say. While some people may just skim to look at the photos, I do put effort into the text, always wanting to share valuable information. Thank you for reading and for your nice words!

  4. Carolyn says:

    MSGM is so fun and so you! I also adore that hat!

    1. Carrie says:

      Thanks a bunch, Carolyn! Eugenia Kim makes the most unique hats.

  5. Katherine says:

    Beautifully vibrant! <3

    x, Kat of Nested Thoughts
    Follow me! // Instagram // Twitter // Facebook // Snapchat: katherineannika

    1. Carrie says:

      Why thank you so much, Kat!

    1. Carrie says:

      Thanks so much, Nadin!

  6. Ashley says:

    MSGM is such a brilliant label — their prints and silhouettes are unparalleled and always exciting!

    You look gorgeous as always Carrie!

    Ashley || Sed Bona

  7. whitney says:

    I love your style! I could never pull off these mixed prints and motifs but I just love them on you. Very chic!

  8. Bella B says:

    I love this whole outfit. It is so fun and so “Carrie”! The designer is a good fit for you. I also like the star dress you wore from fashion week.


  9. Merritt says:

    love how you layered the dress with a black tee! Great fall look with a little color to it!

    The Style Scribe

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